One of the common mistakes small businesses make is thinking that a professional website is meant for the big fortune 500 companies. However, irrespective of the kind of services you render, or the size of your firm, a website adds more value and global exposure to your business. Having a website presents you with more reach than any other form
Read moreAuthor: Al G Scanlon
5 biggest website mistakes you need to avoid
These days, designing a website is one of the key factors of your ongoing business success. Regardless of whether your business is online or bricks and mortar, chances are your website is going to be the first point of contact for many of your visitors and potential clients, so making it accessible, relevant, and easy to use is critical to
Read moreTips for getting the best logo design for your business
Tips for getting the best logo design for your business One of the most underrated elements of getting your business off the ground is designing your logo. And while some thinking might insist that your logo should be the last thing on your mind, the reality is that while it’s not THE most important thing, it is one critical element
Read moreRenovate or Detonate – should you revamp or rebuild your website?
Is your existing website old and tired feeling or maybe just not performing like you want it to? One of the biggest mistakes businesses can make online is to think that once their website has finished being built that it’s ‘done’. The reality is that a website is a dynamic thing: it needs ongoing attention to make sure that it
Read moreGreat website content management: the things you need to know
So you’ve got a website – that means that you just have to sit back and wait for traffic and results to come flooding in, right? Wrong. Depending on what your product or service offering is, you’re going to need ongoing website copy to deliver information, increase engagement and also improve your search engine rankings. But, how do you know
Read moreDomain Authority how to improve yours for online business?
With all the businesses online lined up out there, how do I improve my online presence? As you’re probably aware, top ranking on SERPs (Search Engine Results Pages) is one of the most important things your website can have. Without a front-page ranking, chances are that you’ll be missing out on reaching hundreds – or thousands – of potential customers.
Read moreSocial Media Marketing vs SEO Content Marketing
It’s a hotly debated question in marketing circles – and if you’ve been in business for evena short time, you’ve no doubt been approached by companies that specialize in eitherSEO content marketing or social media marketing. And chances are, they’ve both told youthat their way is better in the hopes of making a sale.But who’s telling the truth? And does
Read moreWhat is good UX design?
If you’ve been looking at having a website built or you’re looking at improving the ranking and conversion from your existing website, you’ve probably come across the term UX – but what is it exactly, and why is it important? What is UX? UX is short for User Experience – the way your site is designed to help a user
Read moreWhy your local small business needs a high converting website (and why you need a web developer and not a designer to build it)
Photo by Joshua Rodriguez on Unsplash If you’re a small business owner, you fall into tone of two categories: You’re a business with a website You’re a business without a websiteRegardless of which of these two categories you fall into, unless you already have all ofthe customers and business you need, you really have to read this article.Let’s look at
Read moreHow localised SEO can help your business
There’s no denying that the online world offers loads of potential opportunities, but that it’s also insanely competitive if your intention is to get front page on any of the major search engines. And while competing on an international stage is always going to be tough in terms of generating organic rankings unless you’re in an insane niche market, if
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